Dior Haute Couture becomes miniature
“Surrealist images manage to make visible what is in itself invisible. I’m interested in mystery and magic, which are also a way of exorcising uncertainty about the future,” says Maria Grazia Chiuri of her autumn-winter 2020-2021 haute couture collection.
As the pandemic continues, designers have had to find new ways to show their collections. This time, creative directos Maria Grazia Chiuri has inspired her autumn-winter 2020-2021 haute couture creations in the light of the Théâtre de la mode.
This event, initiated in 1945, at the end of the Second World War, aimed to make French couture shine around the world, at a time when the textile industry, the organization of transport and the presentation of collections were completely disrupted; luxury being above all a story of emotion and dreams, an eternal emblem of poetry and joie de vivre. Perpetuating the spirit of this reinvention in the name of creative energy, the Creative Director of Dior women’s collections chose to produce thirty-seven miniature haute couture silhouettes, embodying the quintessence of the excellence in the Dior Ateliers.
Dior presented a pint-sized collection of soft Grecian gowns accompanied by dark tweed and their iconic New Look silhouette.
The concept of film, as a work of art and an artistic medium, has always captivated me; I have often thought of experimenting with it in order to reproduce the unique atmosphere of haute couture. Cinema is an art that is both creative and artisanal, a work of authorship and a chorale. It’s very similar to fashion’s savoir-faire.
Maria Grazia Chiuri explains about the film directed by Matteo Garrone, which features beautiful nymphs and mermaids choosing their alluring looks shown by the beautiful mini mannequins.